Quiet Luxury and Bold Ideas: Salone Del Mobile 2025
What Salone 2025 means for design today
BY SUZANNE CONNOR
Publishined 04.18.25
A Reflection on Design, Economy, and Innovation
As the world’s premier design event, Salone del Mobile in Milan has once again set the stage for global
furniture and interior design trends. While I did not attend in person this year, our scouts shared daily
finds as we followed the highlights and themes from this iconic showcase. From The Row’s
understated debut in homeware to the broader economic forces shaping buyer sentiment, Salone
2025 offers valuable insights for designers and clients navigating today’s evolving market.
Evidence of Excellence: The Row’s Minimalist Debut
One of the most talked-about moments at this year’s Salone
was The Row’s surprise entry into the homeware space. Known
for its meticulous craftsmanship and quiet luxury, the brand
unveiled a collection of cashmere throws and quilted bedding
at the Palazzo Belgioioso. True to its ethos, The Row avoided
flashy marketing, instead opting for an intimate presentation
emphasizing quality over quantity. Each piece—handwoven in
India from ultra-fine cashmere—embodied a philosophy of
timeless elegance and restraint.
Heritage craftsmanship meets quiet luxury
This approach resonates deeply with Bottega Brio’s design
principles: an appreciation for heritage craftsmanship paired
with modern minimalism. It also reflects a growing consumer
preference for investment pieces prioritizing longevity and
authenticity over fleeting trends.

Economic Context: Cautious Optimism Amid Uncertainty
The economic backdrop of 2025 has inevitably influenced buyer behavior at Salone del Mobile. With inflationary pressures lingering and consumer confidence recovering slowly, many attendees cautiously approached high-end design purchases. Buyers are increasingly drawn to products that offer clear value propositions—whether through sustainability, adaptability, or enduring quality.
Salone’s response to these challenges was evident in its focus on innovation and future-proof design. The SaloneSatellite program spotlighted emerging designers under 35, showcasing modular furniture and sustainable materials that cater to a more conscientious audience. These themes align with Bottega Brio’s belief in creating adaptable spaces that balance aesthetic appeal with functionality.
For our clients, this means prioritizing designs that stand the test of time—both stylistically and practically. Whether through versatile layouts or eco-friendly materials, investing in thoughtful design is not just a trend but a necessity in today’s market.
investing in
thoughtful design is a necessity in today’s market.
Pablo Ejarque González’s showcased his “Leaky” collection at Salone Del Mobile 2025, with pieces highlighting a graphite bioplastic he developed in 2024. He uses these pieces to call urgency to eco-friendly practices. His graphite bioplastic resembles the look of an oil spill “frozen in time.” González ,calls the material “grotesque yet captivating...reminder of the urgent need for sustainable solutions.”

Broader Trends: Where Design Meets Collaboration
Salone del Mobile has always been a barometer for global design trends, and this year was no exception. A key takeaway from 2025 is the increasing intersection of design with other creative disciplines.Gucci’s Bamboo Encountersinstallation explored the interplay between fashion and furniture, while Loewe reimagined everyday objects like teapots into works of art through collaborations with contemporary artists

AN industry shift towards holistic storytelling
This blending of industries signals a shift toward more holistic storytelling in design—a trend Bottega Brio is eager to embrace. By integrating elements from fashion, art, and technology into our projects, we can create innovative spaces that remain deeply personal.
Recommendations for Clients: Designing for the Future
Based on this year’s Salone del Mobile, here are our key takeaways for designers looking to stay ahead in an ever-changing market:
- Embrace Lighting Innovations: The Euroluce lighting forum highlighted advancements in sustainable and customizable lighting solutions. Consider incorporating these technologies to enhance both functionality and ambiance.
- Invest in Sustainable Practices: Whether through reclaimed materials or energy-efficient systems, sustainability is no longer optional—it’s expected.
- Support Emerging Talent: Collaborating with up-and-coming designers not only fosters innovation but also brings fresh perspectives to your projects.
- Focus on Versatility: Modular furniture and adaptable layouts are increasingly popular as they cater to changing needs without compromising style.
At Bottega Brio, we see Salone del Mobile as more than just a showcase—it’s an inspiration for what’s possible when creativity meets purpose. By staying attuned to these trends and insights, we aim to help our clients navigate the complexities of modern design with confidence and clarity.
That concludes this recap of Salone Del Mobile 2025! Let us know if you had a chance to attend this year and exhibitions were on your radar. Follow along on our other platforms to stay up informed on what’s happening inth ever evolving design world!
Talk soon,
Suzanne
